Ads n Url./ Case Study/ Furnimart


By Devon Maloney, April 1, 2020
03 Minute Read


Furnimart is an e-commerce application which caters the interior decoration needs of the customers for their houses and they can explore the same with the help of this application. The key of success for this application lied in the diversity of products which it offers for different categories to the customers.

Time Duration: 03 Months
Team Effort: 04 persons

Business Needs

The client had a requirement to create the mobile application whose background colours and theme resembled the wooden touch of furniture whose diverse range of products lie inside the application so that customer is visually glued inside and wants to explore more. Secondly, the admin will have their own portal through which they will upload their products to be sold to customers.


We reviewed the requirements of the client and documented the flow on how the components inside the application will work from start to finish as a customer selects a product and approaches to buy it till the checkout from the cart. In this way, we made sure that no step was missed and all these flows were reviewed on client’s end as well so that there were no gaps and feedback were incorporated accordingly.

Front-end:  Ads & URL’s application development team along with the client built an application with a smooth and sober visually crisp UI. The application’s front-end was done in React-Native to keep the same code in both the platforms and have a common point of view to change the things whenever required from the front-end perspective . Given below are the salient features which were present inside the mobile application :

-Built a responsive mobile application that ran seamlessly across multiple devices such as iphones , iPads, and smartphones of various screen resolutions.
-Implementation of search bar and key filters for types of furniture such as chairs, sofas and tables.
-Sliders and blogs section on the homepage for latest trends in lifestyle and interior decoration.
-Integration of social logins so that users do not need to create any new accounts.

Backend:   To build and provide a robust backend, we chose Laravel for this mobile application that would manage and cater the needs of the application.

-Integration of API with the mobile application
-Integration of payment gateways and third party vendors for shopping and delivery of products.
-Revenue management section inside the admin panel to track the profits and orders.
-Admin panel for the product owner to view and manage all the activities on the platform along with queries of customers if any.

Development Process

For the development of a flawless mobile application, we made sure that each and every feature was planned and executed as a part of the sprint and proper acceptance testing was done as the components got created during the development of project.

Contrasting to the popular and standard development process, our team commenced with pre-planning and risk-analysis. The followings are the development stages we chose to keep on through:

-Extensive product planning
-Defining the scope of work
-Setting delivery timelines
-Quality assurance of all the features before release
-Ensuring post-production maintenance schedules


The engagement with Ads & URL helped the Furnimart to :
The followings are the metrics why we still take pride in our effort and outcome: -Attracted more customers in real time
-Simple and reliable backend for management of orders inside the platform.
-Exponential growth in customer registrations inside the platform.
-Generated opportunities for bloggers to showcase their creativity on the platform.

Have A Project?
Let's start digging it.

People who have met us say
great things about us

Rachal Jones

Global Trader App

Adsandurl didn't make tall promises.
They understood my perspective and constraints
and produced a bang-on product.

We are Ads n Url

Seasoned Experts in Product Design & App Development

New Delhi

Copyright 2020 by ads n Url Pvt Ltd. All rights reserved.